A low emission model of the 2012 Chevrolet Volt electric car are on their way to California, where customers will qualify for a $1,500 state rebate and be allowed to drive solo in the state’s carpool lanes.
Volts with the Low Emissions Package, which is standard for California, began shipping from the General Motors Detroit-Hamtramck plant this week and should begin arriving at the more than 140 participating Chevrolet dealerships in California before the end of the month.
"The Volts with the Low Emissions Package are certain to be a strong draw for California commuters looking to travel the state’s notoriously congested freeways in the carpool lane,” said Chris Perry, vice president of Chevrolet Marketing.
Commuters who use carpool lanes in Southern California save an estimated average 36 minutes a day, or about a third of their total driving time.
The California Department of Motor Vehicles is making 40,000 Clean Air Stickers available for registered vehicles that meet the state’s emissions standards. Applications can be downloaded from the DMV’s web site at http://www.dmv.ca.gov/
Additionally, the new Low Emissions Package makes the 2012 Volt eligible for owners and lessees to receive up to $1,500 in state rebates through the Clean Vehicle Rebate Project. This incentive is in addition to a federal tax credit of up to $7,500 Clean vehicle rebate applications can be submitted online at http://www.energycenter.org/
California has more than 1,400 miles of High Occupancy Vehicle lanes. Originally restricted to vehicles with two or more occupants to help minimize congestion, the lanes are now open to single occupancy use by owners of advanced, low-emission vehicles. Volts registered in Georgia, New York and Florida also are eligible for single occupancy access to carpool lanes.
The Volt has a total driving range of up to 379 miles, based on EPA estimates. For the first 35 miles, the Volt can drive gas-and tailpipe-emissions-free using a full charge of electricity stored in its 16-kWh lithium-ion battery. When the Volt’s battery runs low, a gas powered engine/generator seamlessly operates to extend the driving range another 344 miles on a full tank. Volt owners have travelled more than 10 million miles since the vehicle launched late last year. Roughly two-thirds of those miles were powered by grid electricity.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at http://www.chevrolet.com/.
Saturday, February 25, 2012
Friday, February 24, 2012
2013 Chevy Malibu
When you design a midsize sedan to meet the driving needs of people across the planet, you benchmark some of the best cars out there. You listen carefully when people tell you they want more style, more safety and more performance. And you know that, now more than ever, there’s a critical need for greater fuel efficiency.
Introducing the all-new 2013 Malibu and Malibu Eco. Coming in 2012.
Its refinement and responsive driving characteristics bring a quiet confidence to the next generation of Chevrolet Malibu. And joining the Malibu family for the first time ever, the 2013 Malibu Eco will offer up to 38 MPG highway1 — that’s better than Toyota Camry Hybrid2. It's pretty much a beauty of a car.
Introducing the all-new 2013 Malibu and Malibu Eco. Coming in 2012.
Its refinement and responsive driving characteristics bring a quiet confidence to the next generation of Chevrolet Malibu. And joining the Malibu family for the first time ever, the 2013 Malibu Eco will offer up to 38 MPG highway1 — that’s better than Toyota Camry Hybrid2. It's pretty much a beauty of a car.
Monday, February 13, 2012
Chevrolet Cruze Station Wagon to Debut in Geneva
The Chevrolet Cruze station wagon, the third variant of Chevrolet’s most-popular car, will make its global premiere at the 82nd International Geneva Motor Show early next month.
The station wagon complements the Cruze sedan and hatchback, which together have combined sales of more than 1 million vehicles globally since launch in 2009.
"The Cruze station wagon caters to an important market segment. It ticks all the boxes for European drivers in terms of distinctive design, dynamic driving, space and economy," said Chevrolet Europe President and Managing Director Susan Docherty.
The new station wagon, which is not planned for sale in North America, features generous storage space and a choice of powerful and efficient engines as well as the state-of-the-art Chevrolet MyLink onboard infotainment system.
The new and improved engines will be available on the entire Cruze line-up starting summer 2012. In addition to the current 1.6L and 1.8L gasoline engines, a new 1.4L turbo gasoline, a new 1.7L diesel and an improved 2.0L diesel engine complete the powertrain offer.
The 1.4L gasoline, 1.7L diesel and 2.0L diesel engines come with start-stop technology as standard. All engines are Euro 5-compliant.
The station wagon, at 4,675 mm (184.1 inches), is slightly longer than the hatchback (4,510 mm/ 177.6 inches) and sedan (4,597 mm /181 inches) models. Load space ranges from 500 liters (17.6 cubic feet) up to the window line in the rear to nearly 1,500 liters (52.9 cubic feet) up to the roof top with the rear seats folded down.
Refined design and new technologies
The station wagon is immediately recognizable as a new variant of the best-selling Chevrolet Cruze. The exterior design features a tapering single arch roofline and comes with roof racks as standard, providing convenience while maintaining a poised and sporty look.
A number of exterior and interior styling changes are being introduced in 2012 for all Cruze models. These include a remodeled front fascia, modified head-lamp interiors and fog lamps, and new wheel styles on the exterior and refinements to the center console and a greater choice of seat finishes for the interior.
New Cruzes are equipped with keyless entry, allowing access the vehicle with the key safely tucked away in a bag or pocket. Additionally, the system allows the engine to be turned on or off by pressing a button without the need to insert the key into the ignition.
A brand-new Chevrolet infotainment system, called MyLink, is being introduced in higher trim levels in the Cruze line-up and in the Chevrolet Aveo as of summer 2012. It brings owners' smartphone capabilities into the vehicle.
MyLink aggregates content from the smartphone onto the seven-inch diagonal high-resolution full-color touch-screen display. Once the smartphone is connected, personal playlists, photo galleries, phone books, videos and other stored media and data, such as a special navigation app, can be accessed though the infotainment system touch-screen.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevroleteurope.com or media.chevroleteurope.com.
GM USA
The station wagon complements the Cruze sedan and hatchback, which together have combined sales of more than 1 million vehicles globally since launch in 2009.
"The Cruze station wagon caters to an important market segment. It ticks all the boxes for European drivers in terms of distinctive design, dynamic driving, space and economy," said Chevrolet Europe President and Managing Director Susan Docherty.
The new station wagon, which is not planned for sale in North America, features generous storage space and a choice of powerful and efficient engines as well as the state-of-the-art Chevrolet MyLink onboard infotainment system.
The new and improved engines will be available on the entire Cruze line-up starting summer 2012. In addition to the current 1.6L and 1.8L gasoline engines, a new 1.4L turbo gasoline, a new 1.7L diesel and an improved 2.0L diesel engine complete the powertrain offer.
The 1.4L gasoline, 1.7L diesel and 2.0L diesel engines come with start-stop technology as standard. All engines are Euro 5-compliant.
The station wagon, at 4,675 mm (184.1 inches), is slightly longer than the hatchback (4,510 mm/ 177.6 inches) and sedan (4,597 mm /181 inches) models. Load space ranges from 500 liters (17.6 cubic feet) up to the window line in the rear to nearly 1,500 liters (52.9 cubic feet) up to the roof top with the rear seats folded down.
Refined design and new technologies
The station wagon is immediately recognizable as a new variant of the best-selling Chevrolet Cruze. The exterior design features a tapering single arch roofline and comes with roof racks as standard, providing convenience while maintaining a poised and sporty look.
A number of exterior and interior styling changes are being introduced in 2012 for all Cruze models. These include a remodeled front fascia, modified head-lamp interiors and fog lamps, and new wheel styles on the exterior and refinements to the center console and a greater choice of seat finishes for the interior.
New Cruzes are equipped with keyless entry, allowing access the vehicle with the key safely tucked away in a bag or pocket. Additionally, the system allows the engine to be turned on or off by pressing a button without the need to insert the key into the ignition.
A brand-new Chevrolet infotainment system, called MyLink, is being introduced in higher trim levels in the Cruze line-up and in the Chevrolet Aveo as of summer 2012. It brings owners' smartphone capabilities into the vehicle.
MyLink aggregates content from the smartphone onto the seven-inch diagonal high-resolution full-color touch-screen display. Once the smartphone is connected, personal playlists, photo galleries, phone books, videos and other stored media and data, such as a special navigation app, can be accessed though the infotainment system touch-screen.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevroleteurope.com or media.chevroleteurope.com.
GM USA
Friday, February 10, 2012
Chevrolet Super Bowl Ads Drive Purchase Consideration
Advertising experts say more people are interested in buying Chevrolet cars and trucks due to clever and targeted advertising and innovative digital campaigns tied to Super Bowl XLVI.
According to the CNBC/Collective Intellect Super Sunday Ad Tracker research conducted before, during and after the game, Chevrolet came in first in purchase language – language that suggests a consumers’ intent to purchase a product based on the advertising. Chevrolet beat out all of the other brands that also advertised during the Super Bowl by a comfortable margin.
“Our strategy was to reach far beyond the in-game spots, and extend the conversation about Chevy cars and trucks through multiple digital efforts before, during and, importantly, after the game,” said General Motors Global Chief Marketing Officer Joel Ewanick. “In the end, brand exposure and purchase consideration is what this is all about, and these results show Chevrolet nailed it.
“We knew if we delivered a focused message about Chevrolet cars and trucks, using strong creative with a sense of humor, we could generate meaningful interest in our products that could translate into future sales,” said Ewanick.
According to Nielsen, Chevrolet ads in total also excelled in breakthrough and memorability, scoring higher than the Automotive Super Bowl average and the Overall Super Bowl average.
In addition to the attention-grabbing ads, Chevrolet’s digital efforts proved successful with more than 700,000 registrations for the Chevy Game Time app, more than 35 million page views, and more than 25 million trivia answers submitted before and during the game. Chevrolet also gained more than 130,000 new fans on Facebook and more than 9,000 new followers on Twitter.
According to the CNBC/Collective Intellect Super Sunday Ad Tracker research conducted before, during and after the game, Chevrolet came in first in purchase language – language that suggests a consumers’ intent to purchase a product based on the advertising. Chevrolet beat out all of the other brands that also advertised during the Super Bowl by a comfortable margin.
“Our strategy was to reach far beyond the in-game spots, and extend the conversation about Chevy cars and trucks through multiple digital efforts before, during and, importantly, after the game,” said General Motors Global Chief Marketing Officer Joel Ewanick. “In the end, brand exposure and purchase consideration is what this is all about, and these results show Chevrolet nailed it.
“We knew if we delivered a focused message about Chevrolet cars and trucks, using strong creative with a sense of humor, we could generate meaningful interest in our products that could translate into future sales,” said Ewanick.
According to Nielsen, Chevrolet ads in total also excelled in breakthrough and memorability, scoring higher than the Automotive Super Bowl average and the Overall Super Bowl average.
In addition to the attention-grabbing ads, Chevrolet’s digital efforts proved successful with more than 700,000 registrations for the Chevy Game Time app, more than 35 million page views, and more than 25 million trivia answers submitted before and during the game. Chevrolet also gained more than 130,000 new fans on Facebook and more than 9,000 new followers on Twitter.
Wednesday, February 8, 2012
Super Bowl XLVI MVP Takes Home Chevrolet Corvette
Chevrolet, the official sponsor of the Super Bowl XLVI MVP Award, presented New York Giants quarterback Eli Manning with a 2012 Corvette Grand Sport Convertible Centennial Edition in recognition of his tremendous effort on the field in the Giants’ 21-17 win over the New England Patriots.
A media panel and fan vote on www.superbowl.com determined the MVP Award winner, announced during the Super Bowl Postgame Show on NBC, presented by Chevrolet.
The Corvette Grand Sport Convertible sports car features a 6.2-liter small-block V-8, with 436 horsepower and 424 pound-feet of torque. Capable of accelerating from 0-to-60 mph in less than four seconds, and reaching more than 1g of cornering force, it’s one of the most potent convertibles on the market. For 2012, all Corvettes are available with the black-on-black Chevrolet Centennial edition, commemorating 100 years of Chevrolet history.
The Super Bowl MVP receives the Pete Rozelle Trophy, a silver trophy made by Tiffany & Co., and the Corvette Grand Sport Convertible.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design and high quality. More information on Chevrolet models can be found at www.chevrolet.com
GM USA
A media panel and fan vote on www.superbowl.com determined the MVP Award winner, announced during the Super Bowl Postgame Show on NBC, presented by Chevrolet.
The Corvette Grand Sport Convertible sports car features a 6.2-liter small-block V-8, with 436 horsepower and 424 pound-feet of torque. Capable of accelerating from 0-to-60 mph in less than four seconds, and reaching more than 1g of cornering force, it’s one of the most potent convertibles on the market. For 2012, all Corvettes are available with the black-on-black Chevrolet Centennial edition, commemorating 100 years of Chevrolet history.
The Super Bowl MVP receives the Pete Rozelle Trophy, a silver trophy made by Tiffany & Co., and the Corvette Grand Sport Convertible.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design and high quality. More information on Chevrolet models can be found at www.chevrolet.com
GM USA
Monday, January 30, 2012
AT&T Orders 1,200 CNG-powered Chevrolet Express Vans
AT&T plans to take delivery of 1,200 Chevrolet Express compressed natural gas (CNG) dedicated cargo vans to be deployed to AT&T service centers nationwide. It is the largest-ever order of CNG vehicles from General Motors.
AT&T, which has announced its intention to invest up to $565 million to deploy approximately 15,000 alternative fuel vehicles over a 10-year period through 2018, will use the vans to provide and maintain communications, high-speed Internet and television services for AT&T customers. Last week, the company announced the milestone deployment of its 5,000th alternative-fuel vehicle, a Chevrolet Express van, as part of the commitment.
“CNG technology is important to AT&T because it helps us reduce our fleet-based carbon emissions,” said Jerome Webber, AT&T vice president of Fleet Operations. “It is also cost-effective and readily available in our country right now.”
According to the U.S Environmental Protection Agency, CNG-powered vans can produce approximately 25 percent fewer carbon dioxide emissions than similar gasoline and diesel-powered vans, which supports AT&T’s corporate commitment to minimize its impact on the environment.
“There are millions of fleet vehicles on the road today and we want to be a critical part of this sustainable revolution, helping make these conversions as easy as possible,” said Brian Small, general manager, GM Fleet and Commercial Operations.
Chevrolet Express CNG vans are powered by a Vortec 6.0L V8 engine equipped with hardened exhaust valves, and intake and exhaust valve seats for improved wear resistance and durability with gaseous fuel systems. The vans are factory ordered and delivered to customers with their factory-engineered and fully integrated gaseous fuel system in place, completely ready for work.
The CNG option is available for order on Chevrolet Express 2500 and 3500 Cargo vans. Each van is covered by GM’s three-year, 36,000-mile new vehicle limited warranty and five-year, 100,000-mile limited powertrain warranty, and meets all Environmental Protection Agency and California Air Resources Board emission certification requirements.
The GM Fleet and Commercial Customer Service LinkedIn group offers a discussion forum for Chevy, Buick, GMC and Cadillac fleet vehicle owners.
General Motors Co. (NYSE:GM, TSX: GMM) and its partners produce vehicles in 30 countries, and the company has leadership positions in the world's largest and fastest-growing automotive markets. GM’s brands include Chevrolet and Cadillac, as well as Baojun, Buick, GMC, Holden, Isuzu, Jiefang, Opel, Vauxhall and Wuling. More information on the company and its subsidiaries, including OnStar, a global leader in vehicle safety, security and information services, can be found at http://www.gm.com.
GM USA
AT&T, which has announced its intention to invest up to $565 million to deploy approximately 15,000 alternative fuel vehicles over a 10-year period through 2018, will use the vans to provide and maintain communications, high-speed Internet and television services for AT&T customers. Last week, the company announced the milestone deployment of its 5,000th alternative-fuel vehicle, a Chevrolet Express van, as part of the commitment.
“CNG technology is important to AT&T because it helps us reduce our fleet-based carbon emissions,” said Jerome Webber, AT&T vice president of Fleet Operations. “It is also cost-effective and readily available in our country right now.”
According to the U.S Environmental Protection Agency, CNG-powered vans can produce approximately 25 percent fewer carbon dioxide emissions than similar gasoline and diesel-powered vans, which supports AT&T’s corporate commitment to minimize its impact on the environment.
“There are millions of fleet vehicles on the road today and we want to be a critical part of this sustainable revolution, helping make these conversions as easy as possible,” said Brian Small, general manager, GM Fleet and Commercial Operations.
Chevrolet Express CNG vans are powered by a Vortec 6.0L V8 engine equipped with hardened exhaust valves, and intake and exhaust valve seats for improved wear resistance and durability with gaseous fuel systems. The vans are factory ordered and delivered to customers with their factory-engineered and fully integrated gaseous fuel system in place, completely ready for work.
The CNG option is available for order on Chevrolet Express 2500 and 3500 Cargo vans. Each van is covered by GM’s three-year, 36,000-mile new vehicle limited warranty and five-year, 100,000-mile limited powertrain warranty, and meets all Environmental Protection Agency and California Air Resources Board emission certification requirements.
The GM Fleet and Commercial Customer Service LinkedIn group offers a discussion forum for Chevy, Buick, GMC and Cadillac fleet vehicle owners.
General Motors Co. (NYSE:GM, TSX: GMM) and its partners produce vehicles in 30 countries, and the company has leadership positions in the world's largest and fastest-growing automotive markets. GM’s brands include Chevrolet and Cadillac, as well as Baojun, Buick, GMC, Holden, Isuzu, Jiefang, Opel, Vauxhall and Wuling. More information on the company and its subsidiaries, including OnStar, a global leader in vehicle safety, security and information services, can be found at http://www.gm.com.
GM USA
Monday, January 23, 2012
Global Launch of 2013 Chevrolet Malibu Continues
Chevrolet continued its global rollout of the all-new 2013 Malibu midsize sedan today with the first shipment of its most fuel-efficient Malibu ever – the Malibu Eco –to dealers across the United States.
The Malibu Eco is the first model of the all-new 2013 Malibu lineup to reach dealer showrooms in North America, bringing with it:
The 2013 Malibu is built at GM’s Fairfax assembly plant, which opened in 1987. It has been the home of the Chevrolet Malibu and has built more than 1.4 million of them since 2003. The Fairfax plant operates three shifts and is the largest employer in the Kansas City Metro area, with more than 4,000 employees. The Malibu is also scheduled to be built at GM’s Detroit-Hamtramck assembly plant later this summer.
An all-new Ecotec 2.5L engine debuts in the Malibu later this summer, followed by an all-new Ecotec 2.0L turbo engine.
The new Malibu Eco is priced less than a full hybrid vehicle with a suggested retail price of $25,995, including a $760 destination charge. The 2013 Malibu is Chevrolet’s first global midsize sedan and will be sold in nearly 100 countries on six continents. Last year, the Malibu was GM’s second-best selling car in the United States behind the Chevrolet Cruze compact sedan.
The new Malibu is already on sale in South Korea and will arrive in dealerships in China by the end of the first quarter.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevrolet.com.
GM USA
The Malibu Eco is the first model of the all-new 2013 Malibu lineup to reach dealer showrooms in North America, bringing with it:
- A sporty exterior shaped to save fuel
- An all-new interior with more room, comfort and premium materials
- Sound-reducing and sound-absorbing components to make it the quietest Chevrolet in history
- All-new Chevrolet MyLink infotainment system that enhances customer connectivity
- All-new ride-and-handling package
- Engineering to meet top safety results around the world.
The 2013 Malibu is built at GM’s Fairfax assembly plant, which opened in 1987. It has been the home of the Chevrolet Malibu and has built more than 1.4 million of them since 2003. The Fairfax plant operates three shifts and is the largest employer in the Kansas City Metro area, with more than 4,000 employees. The Malibu is also scheduled to be built at GM’s Detroit-Hamtramck assembly plant later this summer.
An all-new Ecotec 2.5L engine debuts in the Malibu later this summer, followed by an all-new Ecotec 2.0L turbo engine.
The new Malibu Eco is priced less than a full hybrid vehicle with a suggested retail price of $25,995, including a $760 destination charge. The 2013 Malibu is Chevrolet’s first global midsize sedan and will be sold in nearly 100 countries on six continents. Last year, the Malibu was GM’s second-best selling car in the United States behind the Chevrolet Cruze compact sedan.
The new Malibu is already on sale in South Korea and will arrive in dealerships in China by the end of the first quarter.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevrolet.com.
GM USA
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Chevrolet Malibu,
Grossman,
Grossman Chevrolet
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